Franchising Formatting
Franchise Formatting Consultancy: For those who want to expand quickly and in a decentralized way.
Franchising Formatting
Decentralized expansion
If you want to expand with third-party capital, quickly and decentrally, your business must be prepared to receive franchise format.
Control across the entire supply chain
The Franchise system is the only expansion model that authorizes the use of the brand, the business model, encourages the exchange of knowledge and allows the Franchisor total control of the entire supply chain for the Franchise.
Union fostering success
Franchising is a system of co-creation of ideas that unites stakeholders in pursuit of the same objective: the success of everyone involved!
Franchisability analysis
Study of the Franchise's operating sector
Competition Study
Analysis and adaptation according to the market potential of the business model that will be franchised
In our consultancy: we develop and teach how to do
Constitution of the Franchising company
We analyze the tax situation and the need to open a new Franchising company.
Analysis or Development of the Company's Strategic Planning
Once the decision has been made to expand through Franchises, it is essential to have the company's Strategic Planning aligned with the expansion model, as well as detailing the internal adjustment actions that will occur in parallel with the Franchise Formatting.
Carrying out the Franchise CANVAS;
The Business Model Canvas is a strategic management tool that allows you to develop and outline new or existing business models.
Franchise financial viability analysis
When formatting the business model, we plan the initial investments, costs and revenue projections, with this data it is possible to develop the cash flow and obtain assumptions about the viability or otherwise of this business model through comparison with similar franchises and competitive advantages. Consequently, the project's discounted payback is identified, the NPV (net present value), demonstrating how much value the project will generate after recovering the investment during the project period, and the IRR (internal rate of return), demonstrating how much the investment will return. in implementing the project.
All financial analysis is done in a simulator, it will be available for the franchisee to carry out financial viability analyzes of all franchises that will be opened.
Training for the internal team
Who will work on the project about the Franchise System (06h)
Benchmarking study of similar businesses
In this study we analyze in detail similar business models in the Franchise system and together we seek to develop differences to make your future business more attractive.
Business model details
After studies and analysis, we define the most suitable business model to expand, for example: kiosk, store in a shopping mall, street store, store in store, home based, etc.
Franchisee Profile
Definition of the Franchisee Profile and Franchise operational team.
Development of legal tools with specialized lawyers:
– Franchise Offer Circular;
- Pre contract;
- Contract;
– Contract with Approved Supplier.
The legal tools must be built together, consultant and lawyer, as the details of the business, rights and duties of the Franchisee and Franchisor must be presented in the documents as required by the Franchising Law.
Operation Manuals
Development of Franchise Operation Manuals and others that are necessary according to the business model
Expansion Plan and Guidance
It aims to detail with data and guide which cities/regions/states are most likely to be successful in opening an operation. Thus, the Franchisor has the freedom to carry out its own expansion or hire third parties to develop it.
Candidate pre-qualification
Preparation of candidate pre-qualification questionnaire
Sales process
Development of the Franchise sales process
Disclosure
Structuring the website to promote the Franchise
Essay
Review of texts aimed at expanding the network, material for selling franchises
Membership in ABF
Guidance for membership in ABF – Brazilian Franchising Association
Schedule
Detailed schedule for investment control and pre-opening stages of the Franchise
Functional structure
Composition and functional structure of the Franchisor, with definition of functions and responsibilities
Indicators
Development of Performance and Quality Indicators to monitor and supervise the Franchise’s performance
Audits
Development of the operational audit tool to monitor and inspect the Franchise and Franchisor
Follow-up
Monitoring the sale of the first franchise
Indicators
Development of Performance and Quality Indicators to monitor and supervise the Franchise’s performance
We are a hub of professionals!
After more than 10 years of experience, we managed to structure a team of excellent professionals to meet all the needs of a project, with the guarantee of Conex Negócios. We have qualified professionals to meet demands in the following areas:
Legal
Digital marketing
Architecture
Financial
Visual Merchandising
Human Resources
Trainings
CUSTOMER PORTFOLIO
What our customers say
We at Cookie Stories found a great partner in Conex. Very inspiring and great advisors! The Conex team has always supported and guided us, proving that we are on the right path, that our mission and values will always follow a beautiful journey. And so, now we can share our success and how we do it with confidence and determination.
Rafael, Camila and Julio
Cookie StoriesAfter much analysis and customer requests, we chose to expand via Franchises! It wasn't an easy decision, we were afraid of how our brand and business would look in other hands. Conex Negócios came to bring us security and knowledge of the sector. We started services in October 2013 and in May 2014 we had the first franchise opened. The Consultants developed and implemented the project together with the team, so we decided on the strategies together and learned how to do it.
Luciana Roberto de Melo
Owner @ Café CulturaAmong the actions carried out by Conex Negócios are research with franchisees and consumers, implementation of marketing, franchise consultancy, financial, commercial and visual merchandising areas, in addition to reviewing the project x costs x return on investment. As a result, it was responsible for the opening of 05 new units, 09 architectural renovations, an increase of 16% in the network's gross sales and an increase of 22% in the collection of royalties. We confirm your competence and honesty!
Marco Aurélio Raymundo
President @ Mormaii
METHODOLOGY
EXCLUSIVE
CONEX
BUSINESS
Stakeholder research and analysis
Project management and control in the Monday system
In-person and online development through training
Implementation and monitoring of OKRs
Monitoring and guidance in project implementation
Final corrections
Presentation and delivery
